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Spotlight
on Health Expands to Waynesville
(Asheville)
- Crescent PPO and Clear Channel Communication will begin broadcasting
the highly successful "Spotlight on Health" radio public service
announcements on 1400AM The Peak beginning in July.
The one-minute
messages will be broadcast immediately after the news bulletins
at 8:00am and 5:00pm every Monday through Friday. The messages are
sponsored by Crescent PPO and feature the voice of the company's
Medical Director, Bob Peterson, MD. A locally well-known
and respected OB/GYN specialist with more than 22 years of experience
in private practice, Dr. Peterson delivers a different Spotlight
on Health message each day in simple language, with a voice perfectly
suited to radio. "Education is such a vital part of any health management
program, and this is an ideal way to deliver useful information
to people in the Waynesville area" he says.
Crescent's
CEO, Myrna Harvey is a major supporter of the Spotlight on
Health messages. "We're delighted with the results we've seen from
using these messages to spread useful health-related information
in the Asheville area," she commented. "Waynesville is the next
step in what we hope will be expansion of this service across our
region."
Spotlight on
Health messages will be broadcast on WMXF beginning July 3rd.
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